SEM Media Looks at Half-Life of Internet Links, Encourages Businesses to Post More Videos
Premier SEO agency considers new research by Bit.ly useful for any online business

SCOTTSDALE, AZ, October 18, 2011 /24-7PressRelease/ -- SEM Media, a premier SEO agency specializing in database creation, web design, SEO and Internet marketing, wants business owners to understand that the half-life of Internet links can play an important role in their SEO and attracting web traffic.

"Of course everyone wants a link that goes viral," says Ryan Newhouse, SEM Media Marketing Director, "but considering the new research released by Bit.ly, it goes to show that virility is not something you can plan for, or expect, so it's important to post the right kind of link online in order to increase your chances of them being discovered and followed."

In September, Bit.ly released a report that highlighted the half-life of popular links shared through various social media and traditional channels. Half-life for links is defined as the amount of time it takes for a link to reach half the number of clicks it will ever receive online. And the average half-life of a link online is a mere three hours; unless it's a news-related link, which gives it an even shorter half-life. For instance, links about the semi-recent East Coast earthquake had a half-life of only five minutes.

"The report was clear to show that Facebook links last just over three hours," explains Newhouse, "but links on YouTube last a staggering 7.4 hours. That's why we stress to all our clients at SEM Media that creating, posting and reposting video content on YouTube is a smart use of time."

To learn more about SEM Media and their services visit http://www.semmedia.com.

Press Release Contact Information:

Ryan Newhouse
SEM Media
Marketing Director
15560 N. Frank Lloyd Wright Blvd., Suite B4-402
Scottsdale, Arizona
United States 85260
Voice: 1-800-793-9814
Fax: 602-297-6852
Website: Visit Our Website